A Nasty Boy is a new radical fashion publication based in Lagos, Nigeria, that explores otherness in fashion, people and culture.

Always on the search for what is new, and pace-setting, in fashion and culture, A Nasty Boy features exceptional fashion, creators, and innovators who are shaping youth culture and have dared to give pop culture a shot in the arm.

Our content is a miscellany of paradigm-shifting visual stories, interviews, and opinions that speak on varying issues which presents our perspective on our society and our quiet imaginations.

Photo by Romeo Shagba for A Nasty Boy


Boy Media is a pioneering creative studio rooted in Lagos, Nigeria, with a specialty in next-generation communications for fashion, luxury, and lifestyle brands. We partner with the most ambitious brands and agencies to create cutting-edge ideas for a Nigerian/African audience.

We are primarily interested in helping clients understand and engage with the Nigerian/African youth culture through commissioning the production of; Youth-culture-trend insight and analytical report and engage with youth culture by partnering with us on the production of stories, visual campaigns, concept events & activations.